Annually, Alexander's Uniforms hosts a food drive around the holidays to benefit local charities and give back to the community. Each of their Southern New England store locations had picked an organization near them that the profits would go to. In our social media campaign, I collaborated with our social media manager to create spotlight posts for the local organizations AU was donating to in an effort to highlight their mission and values.
In my design process, I had so much fun creating the typography and hand drawn seamless pattern. Both of those elements were designed in Procreate. I wanted the materials for this event to feel organic, autumnal, warm, and comforting. The materials for this event included: Door signs/flyers, table tents, emails, and social media posts.
AU 2022 Food Drive Campaign Signs
Food Drive Seamless Pattern Design. Made in Procreate.
